Stories, ideas and insights

jigsaw

Content and the buying process

September 1, 2018

Seeding your website with compelling content that chimes with their interests and needs of your best prospects pulls buyers towards your business.

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Candles

11 ways to celebrate a business milestone

August 21, 2018

Anyone who’s set up a new business knows that surviving Years One, Two and Three are very special challenges!

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Three old phones

A conversation between Sales and Marketing

The job of Marketing is to generate awareness and enquiries. The Sales team closes the deals . Those two teams really need to talk!

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Blossom

Marketing agency brand revitalisation

A full planning and writing service for new marketing agency website launch.

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Panicked man

Up the creek without a paddle

How does it feel when you've just let go of the trapeze only to find there is no safety net?

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Man making loser signal

How to pitch and lose disgracefully

A few months ago I pitched for a big, interesting account. I felt the stars were aligned to win. What could go wrong?

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© Mick Dickinson 2022-2025
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